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What is Customer First Commerce?

There is a lot of pressure on grocers because of how much your customer needs and expectations have been changing, especially over the past 12 months. The digital and physical worlds of shopping are fusing together creating the need to meet customers where they are with online, mobile, digital, curbside pickup and delivery. This requires a more enhanced approach to serving your customers and what you need to do to service them the way they want and need. Implementing these upgrades efficiently and effectively are where we know a lot of grocers are struggling and we can help.  We call this customer first commerce.

Customer First Commerce

Most of you probably have eCommerce going in some way but does it offer the ability for you to maximize your customer engagement through online, mobile, in-store, pickup and delivery? Does it allow you ownership of your customer relationships, brand, and data through all of those customer touch points?

We have a platform built for customer-first commerce!  It enables a customer-oriented shopping experience  with enhancements such as:​

  • Shoppable recipes and how-to videos with a click of a button
  • Shopping - including promotions, substitutions and merchandizing based on their diet type
  • Artificial Intelligence driven upsell opportunities utilizing past shopping habits and items
  • Frictionless shopping making fulfillment easy and profitable

Some of you may be just starting down the path of your digital transformation. Some of you may already be addressing these changing needs with solutions that eat heavily into profit margins.

Whatever your situation, wherever you are with your transformation, we can help you figure out the best path forward based on your current situation and your goals.

We can talk with you at a convenient time about what this means conceptually and to your organization.  You can email us or fill out our contact form to get the conversation started.

Increase your customer loyalty and give them an experience that separates you from your competition.​ We look forward to connecting soon!